Spuerkeess
Your Bridge to Life
Because
we enjoy sharing
the pleasure of banking
Because we enjoy sharing the pleasure of banking
This is the story of a Luxembourgish Bank. Not just any Bank, but the most beloved Bank of Luxembourg.
So our first question was, “how can we possibly help, when you can really be proud of who you are?”
What makes Spuerkeess special since 1856 to it’s consumers is that they are the Bridge to their consumers dreams… They are: Your Bridge to Life
What makes Spuerkeess special since 1856 to it’s consumers is that they are the Bridge to their consumers dreams… They are: Your Bridge to Life
We guide
our clients on their
financial journey
We guide our clients on their financial journey
To symbolise this close link between the Bankers and their Consumers dreams and projects, we first had to overcome the hurdle of the current Bankers perception amongst the youngest of us …
How to make you feel the “Pleasure of Banking” ?
By showing the true pleasure of realising projects together, through Product Campaigns that enable you to Feel Good like James Brown 😉
To let
them enjoy life with peace of mind
To let them enjoy life with peace of mind
the Radio Campaigns where vastly making us feel realllllllyyyy good!
Consolidating the brand architecture
And optimising the Visual ID from Mother Logo to sub-brands and naming made a through Bridge between Spuerkeess brand architecture.
From credit cards...
This deserves to have a little re-look that enables the Bridge to even more play it’s role as daily enabler to our needs 😉
... to connecting consumers
We shall adapt our messages and content though in relation to these different platforms that create great potential impulse to each of the Consumer Target Groups.
Thank you
For having received this great trust and believe in us we would like to
especially thank still… Lisa Wells, Claude Faber, Raoul Loudvig, Doris
Engel and of course Françoise Thoma and her Board of Directors.
